In The News
Read what the media is saying about us and our clients' campaigns.
Teens invited to create healthy habits videos
Judges will be looking for clever and creative concepts that can be carried forward into professionally produced ads.
Santa Maria Times
May 6, 2012
Teens invited to create 'healthy habits' videos
Local teenagers have until May 20 to win cash prizes or even a personal “film makeover workshop” by creating short videos on healthy lifestyle habits.
Santa Ynez Valley News
April 24, 2012
A Talking Vending Machine, Flash Mobs and More: Using a Light Touch to Address Childhood Obesity
Intermountain’s “LiVe campaign” uses a much lighter touch, focusing less directly on obesity and instead encouraging kids to adopt healthy habits with humor and/or by appealing to their desire to be cool.
The Lunch Tray
February 6, 2012
Fake Snack Vending Machines Invading Utah
They are fakes, phony, and imitations. And they're helping to educate Utah's children to make good choices about food.
Market Watch - The Wall Street Journal
February 1, 2012
Utah kids seeing 'Live - The 8 Healthy Habits' assembly
The program is going to schools across the state, 8,000 students will see it.
January 30, 2012
Fake Vending Machine Dispenses Nutrition Advice
Greasy chips, sugary chocolates and saccharine sweets are speaking up.
But kids might not want to hear what they have to say: The snacks are telling them to make healthier choices.
The Salt Lake Tribune
January 19, 2012
"LiVe 2.0" Texts Teens to Tackle Obesity
Committed to the race to catch kids and help them make their own healthy choices, LiVe has gone mobile and joined the Health 2.0 revolution.
May 26, 2011
Free mobile app promotes healthy choices
Intermountain Healthcare introduced a free mobile application for download from iTunes or Android and Apple devices to help children and teens make good nutrition and fitness choices.
May 2, 2011
New Android and iOS app helps reduce obesity in children
Available as a free download, the LiVe application promises to make it easier to set fitness and healthy eating goals.
April 25, 2011
The first thing that I noticed about LiVe is that it's obviously geared towards teenagers not adults.
the iPhone Mom
December 14, 2010
Monterey County residents encouraged to park a little farther, live a lot healthier
Salinas Valley Memorial Healthcare System kicks off its Park Farther project, aimed at encouraging Central Coast residents to live healthier lifestyles.
September 7, 2010
SVMHS Brings Central Coast Kids "LiVe"
Need ideas for promoting health & wellness and goodwill in your community? Check out this GREAT idea!
Association of California Healthcare Districts
May 5, 2010
LiVe Campaign at Bates Elementary School
Bates Elementary School in Utah enjoyed the Intermountain LiVe assembly featuring "This is Your Life".
April 28, 2010
'LiVe' public service campaign addresses childhood obesity and diabetes on the Central Coast
Salinas Valley Memorial Healthcare System today launched a new public service campaign targeting childhood obesity and diabetes.
March 24, 2010
Intermountain Healthcare recognized by President Obama
The creator of the LiVe campaign is setting an example for then entire country when ot comes to quality care delivery.
Salt Lake City Headlines Examiner
September 10, 2009
Utahns encouraged to park farther away, walk more
Utah's population is growing around the waist, and one group wants to help reverse the trend with an unusual approach
August 18, 2009
Laughing All the Way to a Healthier Life
Health system promotes kids' health with offbeat videos, yearlong clinical program
Hospitals & Health Networks Magazine
May 28, 2009